Belal Muhammad fired back at Sean Strickland after the latter mocked his UFC Baku breakdown video.
What happened?
Strickland commented on Muhammad's video, saying it had only 9k views, which led to a heated exchange between the two fighters.
Muhammad responded with a deeply personal insult aimed at Strickland.
The exchange is the latest chapter in a rivalry that has intensified over the past few years, despite the two fighters competing in different weight classes.
Why it matters for Belal Muhammad
The feud between Muhammad and Strickland has often extended beyond fighting, with the pair clashing over political and social issues on social media.
Muhammad has criticized Strickland for making inflammatory comments on sensitive global topics.
Strickland has consistently mocked Muhammad's fighting style, online presence, and popularity among fans.
What comes next?
The feud has also spilled into discussions about a potential fight, with Strickland challenging Muhammad to move up to middleweight.
Muhammad has questioned Strickland's willingness to back up his online persona inside the octagon.
The rivalry between the two fighters continues to escalate, with no end in sight.
Strickland has also been involved in another online feud with UFC flyweight contender Manel Kape.
The disagreement began after Strickland criticized Ali Abdelaziz, who manages Kape along with several other high-profile UFC fighters.
Kape stepped in to defend his manager and accused Strickland of acting differently online than he does in person.
Strickland responded by mocking Kape's appearance and suggesting he had used performance-enhancing drugs.